Facebook Ads – Facebook and LinkedIn Retargeting
Facebook and LinkedIn Retargeting
Using Facebook ads to do retargeting can help your LinkedIn Profile
Retargeting ads
I have looked into what is involved with having visitors see the same ad on LinkedIn that they saw on Facebook/Instagram. From what I have read we would be creating a retargeting campaign with the users that we have imported from the other platform. When we have accumulated enough users in Facebook and LinkedIn. We will be setting up a retargeting campaign by importing the user/connection info that we have accumulated. The principle is that we would export the contacts from one platform and import them into another. We would be taking the exported data, importing the user info, and re-market to those people.
For example, we would export our LinkedIn connections, remove anything that is not compatible with Facebook and then import the information to Facebook Business Manager’s Ad Manager so that we can remarket to those people who have Facebook Profiles. On Facebook, we would set up a remarketing campaign for the users on our custom audience. The basic concept will apply to LinkedIn, we would essentially be setting up a remarketing campaign on LinkedIn by importing the Facebook User info into LinkedIn.
LinkedIn Retargeting with Facebook Ads